Categories: OLD Media Moves

CNBC.com adds “Explain This” function

CNBC.com has added a new tool on its website that explains complicated business news terms to its readers.

Managing editor Allen Wastler writes, “Our readers run into these and other complicated financial terms and concepts all the time. Some terms may be familiar, especially to hardcore CNBC junkies. Others, maybe not. In fact, some bits of our daily jargon may be down right baffling.

“And so we’re launching CNBC Explains … a library of videos and articles breaking down the essentials of some of the more complicated and confusing terms and concepts in the financial industry.

“Many of these explainers come from Salman Khan, the former hedge fund manager who founded Khan Academy, a Web site dedicated to explaining every thing from math to chemistry to physics. His step-by-step virtual chalk board lectures can make even the most thorny concepts accessible. And a little entertaining too.

“We’ll be adding to the library, found here, over time. If you have any suggestions for subjects you’d like to see addressed, let us know.

“In the meantime when we use one of those jargony terms, we’ll mark it with a special tag that will take you to the appropriate explainer.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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