OLD Media Moves

CNBC claims No. 1 spot among biz news sites

CNBC claimed the top spot in the business news category with a record 115 million unique visitors in March, an increase of 98 percent year-over-year, according to comScore.

This marks the first time CNBC has ever ranked No. 1 in the category. Yahoo Finance has been the No. 1 business news website.

According to the latest comScore data, CNBC had the largest month-over-month and year-over-year audience gains in the category. CNBC more than doubled mobile unique visitors year-over-year with a record 98.3 million, representing the largest month-over-month and year-over-year audience gains in the category.

“This milestone is the culmination of our investment in extraordinary people who tell great stories backed by state-of-the-art product design and technology,” said Mark Hoffman, CNBC chairman. “The teams stayed squarely focused on our core business and investing content, while simultaneously expanding the aperture to include a wide range of money topics, and it’s paid off.”

CNBC reached 1 billion page views for the first time ever in a single month in March. Its top 25 days of all-time, based on unique visitors, also occurred in March.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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