Categories: OLD Media Moves

Wake up to Rick Santelli’s soothing voice

CNBC has launched an “alarm clock” application that lets people wake up to the sound of their favorite business news anchor.

The alarm clock app also enables users to set alerts to remind them when the business news leaders they want to see are on CNBC. And it will include information from NBC News and The Wather Channel.

“We are excited to introduce the CNBC alarm clock app,” said Kevin Krim, senior vice president and general manager, CNBC Digital, in a statement. “It is a unique and creative tool for users and marks the first time that we have integrated key features from CNBC programming, NBC News and The Weather Channel in to one of our digital products.”

The app features more than 25 alarm sounds to choose from – everything from a traditional alarm clock and a rooster’s crow to the opening bell and the roar of a bull or a bear. It also includes an option to select the voice of any CNBC anchor to wake you up and provide the status of the S&P 500 or S&P Futures

The app includes programmable calendar alerts reminding you to tune in to CNBC when key business leaders or executives are scheduled to appear.

The app is available on both iTunes and Google Play. The app will be available on Blackberry 10 in the coming months.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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