OLD Media Moves

Chicago Trib announces details of entrepreneurship news site

October 16, 2013

Posted by Chris Roush

The Chicago Tribune announced Wednesday the launch of Blue Sky Innovation, a website and newsletter.

Blue Sky Innovation will offer news and information about Chicago’s business innovation, high-tech and entrepreneurial scene.

Blue Sky Innovation’s goal is to educate and inspire, bringing together innovators from small and large companies alike through interviews, profiles, case studies, a calendar of events and Blue Sky gatherings.

“Blue Sky is for an audience interested in business innovation — from startup entrepreneurs to innovative executives in established companies,” said Tony Hunter, CEO and publisher of Chicago Tribune, in a statement.

“Chicago Tribune is constantly developing new ways to meet the needs of consumers,” Hunter said. “We are focused on relevant, differentiated content areas for niche audiences.”

Blue Sky will be offered on chicagotribune.com. A sampling of Blue Sky content will also appear in the Chicago Tribune print edition in the Monday business section.

Developed after research with consumers and thought leaders in the innovation community, Blue Sky looks at how innovation affects business — and life — through reporting, curating content from other respected sources, and hosting of events to connect local innovators.

Read the release here. Crain’s Chicago Business broke the news about the site on Sunday.

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