Business news network Cheddar has struck deals for its content to appear on Hulu and on YouTube’s live streaming service, reports Sarah Perez of TechCrunch.
Perez writes, “The new distribution agreement will see Hulu adding Cheddar’s live linear network, plus exclusive morning and afternoon news briefs, key highlights and a selection of Cheddar Originals.
“This combination of live and on-demand programming will be available to Hulu’s Live TV subscribers, while the daily news briefs and select other content will be made available to Hulu’s on-demand viewers.
“The on-air channel will launch to Live TV viewers later this month.
“This is a slightly different deal than the one Cheddar cut with YouTube TV, which was focused more on making Cheddar’s linear programming available to the service’s users. In addition, YouTube TV didn’t only add Cheddar’s flagship business news network, it also added Cheddar’s new general news channel, Cheddar Big News.”
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