Streaming news channel Cheddar announced Thursday that it was rebranding to Cheddar News and using a new tagline, “Look Forward.”
The rebrand comes as Cheddar News approaches its five-year anniversary this June.
Since launching in 2016, Cheddar News has covered business, media, culture, politics, technology and more. Cheddar News was acquired by Altice USA in 2019 to join the company’s existing news division.
In 2020, Cheddar News new programming such as “The Search for a Cure: COVID-19,” “All Hands: Race Toward Inclusion” and “Cheddar Climate.”
Cheddar News aims to be the go-to media source for this critical content, shining a light on the next generation of innovators and newsmakers who are changing the world,” said Jon Steinberg, president, News & Advertising, Altice USA, in a statement.
