Categories: OLD Media Moves

Cheddar launches TV channel in Europe

Business news channel Cheddar is partnering with French startup Molotov so that French viewers can watch its content, reports Romain Dillet of TechCrunch.

Dillet writes, “Cheddar founder and CEO Jon Steinberg told me that Molotov can access the feed without any licensing fee. However, Cheddar has been running brand-sponsored shows and brand integrations — those sponsored segments will still air on Molotov, and Cheddar is keeping the money. Cheddar plans to generate $11 million in revenue this year.

“Molotov has more or less the same deal with basic cable networks. So far, the company can stream TF1’s or France 2’s live feeds for free, but French networks don’t split ad revenue with Molotov (it’s different when it comes to on-demand content).

“It is a smart partnership as Molotov is already available on many devices and now claims to have more than 3 million monthly active users just 16 months after its launch and 7 months after reaching a million registered users. And there’s a reason why Molotov has been quite successful. The startup is defining the future of TV.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

Recent Posts

WSJ taps Beaudette to oversee business, finance and economy

Wall Street Journal editor in chief Emma Tucker sent out the following on Friday: Dear…

55 mins ago

NY Times taps Searcey to cover wealth and power

New York Times metro editor Nestor Ramos sent out the following on Friday: We are delighted to…

3 hours ago

The evolution of the WSJ beyond finance

Rahat Kapur of Campaign looks at the evolution The Wall Street Journal. Kapur writes, "The transformation…

18 hours ago

Silicon Valley Biz Journal seeks a reporter

This position will be Hybrid in the office/market 3 days per week, and those days…

18 hours ago

Economist’s Bennet, WSJ’s Morrow receive awards

The Fund for American Studies presented James Bennet of The Economist with the Kenneth Y. Tomlinson Award…

1 day ago

WSJ is testing AI-generated article summaries

The Wall Street Journal is experimenting with AI-generated article summaries that appear at the top…

1 day ago