Categories: OLD Media Moves

Cheddar launches TV channel in Europe

Business news channel Cheddar is partnering with French startup Molotov so that French viewers can watch its content, reports Romain Dillet of TechCrunch.

Dillet writes, “Cheddar founder and CEO Jon Steinberg told me that Molotov can access the feed without any licensing fee. However, Cheddar has been running brand-sponsored shows and brand integrations — those sponsored segments will still air on Molotov, and Cheddar is keeping the money. Cheddar plans to generate $11 million in revenue this year.

“Molotov has more or less the same deal with basic cable networks. So far, the company can stream TF1’s or France 2’s live feeds for free, but French networks don’t split ad revenue with Molotov (it’s different when it comes to on-demand content).

“It is a smart partnership as Molotov is already available on many devices and now claims to have more than 3 million monthly active users just 16 months after its launch and 7 months after reaching a million registered users. And there’s a reason why Molotov has been quite successful. The startup is defining the future of TV.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

Recent Posts

CNBC taps Sullivan as “Power Lunch” co-anchor

CNBC senior vice president Dan Colarusso sent out the following on Monday: Before this year comes to…

3 hours ago

Business Insider hires Brooks as standards editor

Business Insider editor in chief Jamie Heller sent out the following on Monday: I'm excited to share…

3 hours ago

Is this the end of CoinDesk as we know it?

Former CoinDesk editorial staffer Michael McSweeney writes about the recent happenings at the cryptocurrency news site, where…

18 hours ago

LinkedIn finance editor Singh departs

Manas Pratap Singh, finance editor for LinkedIn News Europe, has left for a new opportunity…

2 days ago

Washington Post announces start of third newsroom

Washington Post executive editor Matt Murray sent out the following on Friday: Dear All, Over the last…

3 days ago

FT hires Moens to cover competition and tech in Brussels

The Financial Times has hired Barbara Moens to cover competition and tech in Brussels. She will start…

3 days ago