Cheddar announced Thursday the launch of “Crypto Craze,” a 30-minute weekly cryptocurrency show.
“Crypto Craze” will air on Thursdays from 10:30 a.m. to 11 a.m. from the floor of the New York Stock Exchange.
“Crypto Craze” will explore trading and investment strategies in cryptocurrencies. Prices of Bitcoin, Ethereum, Litecoin and other digital assets were volatile in 2017, and piqued interest from investors, particularly millennial investors who make up a large portion of Cheddar’s target viewing audience.
“The ‘Crypto Craze’ is real and it’s here to stay,” said Jon Steinberg, founder and CEO of Cheddar, in a statement. “Cheddar’s new show will give viewers real-time metrics with in-depth analysis of cryptocurrency, blockchain technology, regulation and initial coin offerings. It won’t be the old guard telling you about a phenomenon they don’t understand.”
In addition to covering tokens such Bitcoin, “Crypto Craze” will examine all things crypto, including blockchain technology, mining, ICOs, the ever-changing regulatory climate, opportunities and risks, and other issues that form the rapidly expanding universe of crypto.
