Jon Steinberg, the president of Altice News and founder of Cheddar, posted on LinkedIn about changes to the network.
Cheddar began as a business news network in 2016, and we followed two years later with a second headline news network. Today we are unifying these two networks into one Cheddar with a new tagline: “News Worth Investing In.” The network will stay true to its business focus on technology, media, and innovation and also include the top stories of the day that are worth “investing” your time in. We also believe that the unification into one network will simplify the confusion between the two Cheddars and allow us to put our full effort, more wood behind fewer arrows, into building a single widely and consistently available live news network.
The new Cheddar is live every weekday at 7am for 10 full hours, and our full feed goes 24/7. We’re also debuting a new evening show called “News Wrap” to capture evening viewing. We will continue to deliver and expand our unique shows like Wake Up with Cheddar, chedHER, Who Knew?, Cheddar Innovates, and more.
The caliber of guest bookings continues to be a hallmark of Cheddar, as we focus on bringing you the voices that matter in business, culture and politics.
To read more, go here.