Andrew Edgecliffe-Johnson of the Financial Times writes about the relationship between television talk show hose Charlie Rose and Bloomberg News in the wake of Rose’s recent lunch with FT managing editor Gillian Tett.
Edgecliffe-Johnson writes, “Step by step, it is trying to widen its audience, from trading-room professionals to private investors, from lobbyists to lawyers. In December, plans were announced for an ‘editorial page,’ Bloomberg View, intended to hew closely to the views of Bloomberg’s owner, the mayor of New York City.
“Yet throughout its expansion there has been a hint of neurosis that this product of Wall Street is not taken quite seriously enough in Washington or in boardrooms around the world. That is where Rose comes in, with his nightly gatherings of presidents, chief executives, authors and thinkers (now supplemented with a Bloomberg BusinessWeek column).
“Rose himself is chasing a wider audience through Bloomberg’s global reach, and looks unlikely to lose the cult status his PBS show earned him. In 2008, a fan spliced together a YouTube clip of Rose apparently interviewing himself in the style of Samuel Beckett. Random words such as ‘Google … Radiohead … blogs’ interrupt the dramatic pauses: ‘Steve [Jobs] is not happy … What’s gonna happen?’ For three-and-a-half minutes, the video gives fans the thrill of seeing Charlie Rose meet his match: Charlie Rose.”
Read more here.