Case named Bloomberg’s big-box retail reporter

Bloomberg News global managing editor of Americas Crayton Harrison and U.S. consumer team leader John J. Edwards III sent the following note to staff :

All, we’re pleased to announce that Brendan Case is our new big-box retail reporter, focusing on Walmart, Target, grocers and a handful of other major retailers.

Many of you have worked with Brendan over the five years he led the industrial team, which combined with the autos team earlier this year. Since then he’s been helping Chester with the transition while also digging back into reporting, with big stories on the Texas economy and Covid-19’s effect on airlines. We believe Brendan has the vision, intellectual curiosity and skepticism to take the beat to new heights, building on the great work Matt Boyle has done. (Matt, you’ll remember, has moved to a new role covering management and business strategy.)

Brendan will bring deep experience and fresh perspectives to the beat from his background in economics and international reporting. He joined Bloomberg in 2012 in the Mexico City bureau, covering companies and later economics and government. Before that, he was a longtime reporter at the Dallas Morning News, first as a Mexico City correspondent and later as an economy reporter in Dallas. Through it all, he’s built up an impressive body of work delivering scoops and ambitious projects in competitive situations, from investigating payday lenders in his newspaper days to leading coverage of the Boeing 737 Max disaster here at Bloomberg.

Brendan will remain in Dallas in his new role. (It’s not terribly far from Bentonville.) He’ll report to consumer team leader John J. Edwards, and he’ll continue to be a collaborator across teams and platforms, so you’ll undoubtedly be working with him soon. Please join us in congratulating him.

–Crayton and John