Jennifer Cruz of the Santa Cruz Sentinel writes, “The 44-page magazine is online and is available for free in newsstands and at business locations. It will come out six times a year or every other month. It will also be sent directly to subscribers at no cost. About 5,000 copies have been published. The first issue features stories on entrepreneurs Scott Gold and Chris Zephro, advice on social marketing and business loans ,as well as survival tips for the self-employed and a photo essay of art in the workplace.
“‘I do think there’s a need for it,’ said Mary Ann Leffel, president of the Monterey County Business Council. Leffel noted the success of Edible Monterey Bay, a specialty magazine that has ‘elevated people’s opinion and awareness of what’s available in that sector.’
“In some ways the new publication is a renewal of the Santa Cruz Small Business Monthly, a magazine published several years ago by financial adviser Michael Meara. Meara, who is a co-publisher of RSM, is a partner at Nexus Wealth Advisors as well as at SlingShot. He also serves as treasurer of the Community Foundation of Santa Cruz County Board of Directors.”
Read more here.
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