Media Moves

BW editor on the importance of aggressiveness

March 30, 2010

Jennifer Comiteau of Adweek interviewed new BusinessWeek editor Josh Tyrangiel about his likes and dislikes and his career.

Here is an excerpt:

What’s the future of digital?
Only growing. People want to stay in the conversation constantly, but they also want fixity—they want to stop, open a magazine and tune out the world.

What’s the biggest lesson you learned in the past year from a mistake made?
It’s important to be aggressive. The marketplace rewards it now more than ever. If you sit back and wait, opportunities are gone. Don’t hesitate. At my previous job, the digital landscape was unsorted. We waited a little for it to sort out. You have to trust your gut and make moves. There’s so much competition it’s important to be out in front.

What do you consider your greatest achievement?
Professionally, to make products that people find meaningful and want to read, and to create an office environment that people find enjoyable. Personally, my 2-year-old daughter is pretty awesome. She should totally be on the hot list.

Read more here.

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