Categories: OLD Media Moves

Business journalists named to Digital Hall of Fame

Three business journalists have been named to the min Digital Hall of Fame for their work in developing their media outlet’s online presence.

They are John Byrne of BusinessWeek, Dave Morrow of TheStreet.com and Kevin Poulsen of Wired.

For Byrne, the Hall of Fame stated, “John understands that the Internet changes the editorial equation and opens journalism up to the readership in many ways that fundamentally alter how magazines create content. He has been fearless in exploring and embracing those new forms. His chief innovations at BusinessWeek Online almost always involve reader engagement with the news creation process, from ‘In Your Face’ user comments on the home page to ‘What’s Your Story Idea,’ which generates real leads and stories assigned to reporters. Before walking into an interview with a top CEO, John Tweets his audience of thousands of Twitter followers for suggested questions.”

For Morrow, the Hall of Fame stated, “Editorially, Morrow has given his writers room to develop enterprise pieces that attract readers, scores of awards and new talent from traditional media brands. He initiated TheStreet.com TV and series of podcasts that have moved a text-driven start-up of the original dot-com era into a multimedia presence online that challenges the leading cable brands. Under his leadership, the audience for TheStreet.com has exploded to nearly 8 million monthly uniques. The site is one of the oldest surviving brands of the ’90s online gold rush, and his persistent churn of new content ideas has kept it fresh and growing even as the audiences for financial news continue to fragment as Web 2.0 evolves.”

For Poulsen, the Hall of Fame stated, “In 2006 he uncovered more than 700 sex offenders openly profiled on MySpace, causing the social network to alter its own policies and conduct a massive sweep that revealed 29,000 offenders. Just last year, Poulsen reported on a breach of CitiBank ATMs by Russian hackers that cost customers more than $2 million. In two and a half years of reporting at ThreatLevel, Poulsen has been a crusader for privacy rights and government and business transparency. His reporting has exposed consistently and responsibly the new complexities of information security in a digital eco-system and reminded us that policing this new frontier requires a newer, smarter, deeply critical kind of sheriff.”

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