Categories: OLD Media Moves

Business 2.0 editor Quittner, others will be reassigned to Fortune

Brad Stone of The New York Times reports for Wednesday’s newspaper that Business 2.0 editor Josh Quittner and nine other editorial staff members of the Time Inc. business magazine will be reassigned to Fortune now that the publication is being shuttered.

Stone wrote that they will help with Fortuneâ€™s technology coverage, conference business and Web site.

Stone added, “The developments mark the final chapter the decade-long life of the Business 2.0 brand. The first magazine to be called Business 2.0, a biweekly, debuted in 1998 and was published by The Future Network, a British media company. AOL Time Warner bought the magazine in 2001 for a reported $68 million and combined its operations with its own fledgling business magazine, eCompany Now.

“The new Business 2.0 came close to breaking even in 2005, but spiraled back into the red this year after the number of advertising pages plunged nearly 40 percent through July, according to the Magazine Publishers of America.”

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Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.