Bloomberg TV starts show covering exchange traded funds

Bloomberg Television launches a new show Wednesday covering exchange traded funds.

The show, called “Bloomberg ETF IQ,” will be anchored by Scarlet Fu and Eric Balchunas and will appear every Wednesday at 12:30 p.m.

Jeremy Schwartz, the director of research at Wisdom Tree, was on the first show.

The exchange traded fund market currently has $4 trillion in assets, up from $500 billion in December 2008.

Fu is the anchor of “Bloomberg Markets” weekdays from 2 p.m. to 3:30 p.m. and the co-anchor of “What’d You Miss?”, Bloomberg Television’s flagship markets program.

Before joining Bloomberg Television in 2007, Fu was a U.S. stocks editor for Bloomberg News. Prior to that, she oversaw Bloomberg News coverage of Asian equities, and reported on the handover of Hong Kong to Chinese rule in 1997. Fu began her journalism career at CNBC Asia in Hong Kong.

Balchunas is an analyst at Bloomberg Intelligence focused on exchange-traded funds.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.