Categories: OLD Media Moves

Bloomberg to add AP content, other services

Andrew Edgecliffe-Johnson of the Financial Times writes about how Bloomberg News is attempting to expand the services it offers its customers, including adding AP news coverage to its terminals.

Edgecliffe-Johnson writes, “Bloomberg has launched iPhone and BlackBerry applications. It is reviewing Bloomberg.com, having removed some content in 2005 for fear that it was cannibalising terminal sales.

“Bloomberg may be better positioned than many newspaper publishers to charge for some or all of its news online, analysts believe.

“Bloomberg has maintained investment in previous downturns, building up research and development staff from 800 to 1,300 people between 2001 and 2005, Mr Secunda notes. ‘The goal is to be there when your customers need you,’ he says.”