Bloomberg tech reporter Lococo leaves for PR firm

Bloomberg tech reporter Edmond Lococo has been hired by PR firm ICR as a senior vice president, based in Beijing.

Lococo was at Bloomberg News for 15 years, including two postings as a foreign correspondent in Beijing.

For the last five years, he covered the China technology beat and tracked topics such as computer hardware and software, mobile devices, startups, Internet, cyber security, social media and intellectual property. Previously, he followed the U.S. defense industry for Bloomberg during the wars in Iraq and Afghanistan.

Lococo began his journalism career in Hong Kong working for the South China Morning Post and Hong Kong Standard, before shifting to wire service reporting for Bridge News in Beijing.

Lococo received a master’s degree in journalism from the University of Michigan, Ann Arbor. He holds a bachelor’s degree in Asian history and Chinese studies from the State University of New York, Albany.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.