OLD Media Moves

Bloomberg starts climate change news site

April 20, 2017

Posted by Chris Roush

Screen Shot 2017-04-20 at 7.56.09 AMBloomberg last week launched ClimateChanged.com, a website for coverage of how rising global temperatures are changing the planet and moving financial markets.

Alexander C. Kaufman of The Huffington Post writes, “‘Climate change is fundamentally an economic story, it’s an economic problem,’ Eric Roston, Bloomberg’s sustainability editor, told The Huffington Post in an interview on Tuesday. ‘It’s naturally a business story and it’s naturally a concern to rationally minded executives in any sized enterprise.’

“The site fits comfortably into Bloomberg’s stable of products, anchored by its lucrative data terminal business. In December 2015, just before 195 countries reached the historic emissions-cutting deal known as the Paris Agreement, Bloomberg published its Carbon Clock, featuring a carbon dioxide tracker overlaid on satellite images of the Earth. The company owns Bloomberg New Energy Finance, a data firm dedicated to the energy industry. Michael Bloomberg, who returned to his namesake company after his third term as New York City mayor, is an outspoken climate advocate, who this week published a book with former Sierra Club chief Carl Pope on how cities and businesses can lead energy reform.

“Droves of reporters at Bloomberg’s more than 150 bureaus around the world regularly file stories on climate change. Climate Changed will collect those stories in one, sleekly designed location.”

Read more here.

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