Media Moves

Bloomberg reporter gets last laugh with Wal-Mart’s PR person

September 16, 2014

Posted by Chris Roush

Bloomberg News reporter Renee Dudley reported Monday night that Wal-Mart’s chief spokesman resigned because he had never obtained the undergraduate degree listed on his resume.

It was the some PR person who had banned Dudley from company media events for her aggressive reporting, notes Jim Romenesko.

Romenesko writes, “In fall of 2013, Tovar accused Dudley of ‘having an agenda’ and told CNBC that ‘we’ve tried to speak with her editors and it seems to fall on deaf ears.’

“In June of 2014, Dudley was told that once again she wasn’t welcome at Wal-Mart’s media week events.

“Last Friday, Northwest Arkansas Business Journal reported that Tovar was resigning his corporate communications position. Wal-Mart explained that he was ‘just ready to move on to his next adventure,’ and left it at that.

“Dudley, though, got the rest of the story. The PR guy who had been bad-mouthing her resigned after Wal-Mart discovered that he had falsely claimed he had a B.A. degree from the University of Delaware. He attended the school, but never graduated.

“I asked Dudley about her ‘delicious scoop,’ but she didn’t respond. Bloomberg’s spokesman says the company doesn’t have anything to say about its reporter and Tovar’s fall.”

Read more here. Dudley is also known for being called a “little girl” after reporting on South Carolina governor Nikki Haley’s trip to Europe in 2011 to try to find more jobs for the state.

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