OLD Media Moves

Bloomberg Media offering tech, energy, health coverage for licensing

April 13, 2017

Posted by Chris Roush

Josh Rucci
Josh Rucci

Bloomberg Media Distribution announced Thursday that it is now offering content about four specific industries and topics for licensing.

Publishers can license news articles, photos and graphics in technology, energy, health and science, and evergreen.

“These new content packages reflect the breadth and expertise of Bloomberg newsrooms matched up to consumption patterns across our distribution footprint,” said Josh Rucci, general manager and global head of Bloomberg Media Distribution, in a statement. “These are topically crafted to make it easier for our publishers to serve their readers across platforms through a seamless workflow.”

The technology package covers news on tech products, leaders and companies, including key CEO, executive and analyst interviews as well as tech launch and coverage of events such as CES and SXSW.

The energy package includes news about power, coal, oil, gas and alternate energy sources.

The health and science package includes reporting on medical research to the news impacting the health care and pharmaceutical industries. The offering combines content from Bloomberg and STAT, a website started by the Boston Globe focused on stories about health, medicine and scientific discovery.

The evergreen package aims to offer news about business, economic, and cultural trends that have a long shelf life in the public consciousness.

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