Categories: OLD Media Moves

Bloomberg looks to boost its Bay area profile

Bloomberg aims to increase its presence in the San Francisco Bay area, writes Patrick Hoge of the San Francisco Business Times.

Hoge writes, “It’s important to Bloomberg to raise its Bay Area tech profile because while New York City has a great deal of technical talent with expertise in financial systems for trading and portfolio management and the like, the Bay Area has more varied expertise, particularly in the area of data science and analytics, which could help Bloomberg make its vast stores of information more widely useful and accessible.

“‘It’s about staying close to technology as it evolves. If you’re not here, you’re not part of that conversation at all,’ he said.

“For much of its history, Bloomberg has developed proprietary technology in-house, and the company wants to share more with the outside world, Haehn said.

”We have been a little too prescriptive about which technologies people can use to interact with our system,’ he said.

“To that end, Bloomberg is building a 20,000 square foot ‘developer hub’ on two floors of 140 New Montgomery Street, the stylishly remodeled Art Deco highrise that is also headquarters for Yelp, the crowd-sourced local business review service.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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