Categories: OLD Media Moves

Bloomberg Law integrates BNA content

Robert Ambrogi of LawSitesBlog.com writes about how Bloomberg Law, a service from Bloomberg LP that includes coverage of the legal industry, now includes content from the recently acquired BNA.

Ambrogi writes, “All new BNA content will now flow directly into Bloomberg Law. That includes any new products the company develops. The BNA editorial team, based in Arlington, Va., is now part of the Bloomberg Legal Division and works closely with Bloomberg editors in New York.

“What’s next for Bloomberg Law? I put that question to Chairman Lou Andreozzi this morning and here’s what he said: ‘Consistent with what we’ve been doing, we’ll continue to put greater functionality on the product and add value at no additional cost.  We still have an editorial team working to build out secondary content. The combination of the two cultures has created an impressive editorial team.’

“Last month, the American Association of Law Libraries awarded Bloomberg Law its 2012 New Product Award. The award, which will be presented at the AALL annual meeting in Boston in July, recognizes new commercial information products that enhance or improve existing law library services or procedures or innovative products which improve access to legal information, the legal research process, or procedures for technical processing of library materials.

“Bloomberg Law also recently announced that the law firm DLA Piper had contracted to integrate the legal research service throughout its 1,400-lawyer firm.

“The combination of chutzpah and cash is proving to be potent for Bloomberg Law. Not to be discounted is the underlying Bloomberg news and financial network that gave birth to this platform. Much of that content, of course, is tightly integrated into Bloomberg Law. That results in a platform that is powerful for not just legal research, but also for business and current-awareness research.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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