Categories: OLD Media Moves

Bloomberg iPad app will be free

Gillian Reagan of The Business Insider interviewed Oke Okaro, the new head of Bloomberg‘s mobile operations, who told her that its iPad application will be free.

Here is an excerpt of their conversation:

On why he joined Bloomberg:
“A few reasons (not in order). First, the opportunity to be a part of helping Bloomberg build a consumer business for business and financial news and information is really exciting. Second, it’s a great fit for me given my experience in mobile and my experience earlier in my career as a software developer in financial services. Third, the opportunity to work with an incredible team led by Andy Lack, a legend in the media space will be invaluable and fourth, there’s a real opportunity in mobile to establish a leader in business and financial news and information.”

On who he will be working with:
With the goal of bringing the best of Bloomberg to consumers with mobile devices, I’ll be working with all the groups internally to do that – news, data products, TV, radio, online, industry verticals (Bloomberg sports etc).

Read more here.

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