Categories: OLD Media Moves

Bloomberg expands billionaires list, adds content

Bloomberg has expanded its Bloomberg Billionaires Index online to 500, up from 200.

The business news organization also updated the look and feel of the site, with expanded detail on each fortune, shareable pages of net worth comparison charts and a series of editorial features.

It also published two new editorial features:

  • A story that examines the winners and losers since the election of Donald Trump, revealing that China’s richest win, Mexican billionaires lose: The world’s 500 largest fortunes rose 5 percent since the election. The 36 Chinese billionaires on the index have increased their wealth by 13.2 percent — a $39.2 billion increase that’s pushed their combined net worth to $336 billion. Since Nov. 8, the fortunes of the eight billionaires on the list in Mexico have fallen 5.1 percent.
  • A separate feature hones in on Mexico’s Carlos Slim, who has lost $4.2 billion since the November election. Still, he’s worth 17 times more than Trump’s current $3 billion.

Rob LaFranco, head of the Billionaires team, writes, “Along with the expanded daily ranking, individual bio pages will feature expanded detail on each fortune – most notably, the “relative value” section, which puts the fortunes into an everyday perspective by calculating how many ounces of gold, or barrels of oil a billionaire could buy with their fortune.  The section also shows how each fortune compares to a variety of economic indicators – such as average U.S. home prices and incomes. Biographical  pages offer access to current news and other relevant information about each billionaire.”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.

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