OLD Media Moves

Bloomberg Businessweek named Adweek’s hottest biz magazine

October 15, 2018

Posted by Chris Roush

Bloomberg Businessweek has been named Adweek’s hottest business magazine, writes Kelsey Sutton of Adweek.

Sutton writes, “Bloomberg Businessweek has had another exceptional year, continuing to break news on the business, politics and tech fronts while pushing design boundaries and strengthening the magazine’s digital business. The periodical has a global print circulation of 600,000, and a majority of people who sign up for Bloomberg’s newly implemented tiered subscription plan choose the pricier $39.99 per month option that gives them access to Bloomberg Businessweek in addition to the company’s other news products.

“It makes sense why: From groundbreaking investigations into the data-mining firm Palantir to scoopy pieces on Facebook, Amazon, Uber and Tesla, Businessweek remains a must-read for business leaders, techies and legislators alike. The magazine’s design isn’t to be overlooked, either: Businessweek’s front cover remains a showcase for the weird and wonderful in the business world, from AI-created art to irreverent designs that poke fun at the glaring mistakes of major business leaders.”

Read more here.

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