Bloomberg: Believing in original reporting

Capital New York interviewed Reto Gregori, the deputy editor in chief for Bloomberg News, about the news service.

Here is an excerpt:

CAPITAL: Bloomberg News is known particularly for its financial coverage, but also has a stable of foreign correspondents and recently announced plans for a stand-alone politics site. Is Bloomberg attempting to compete on a variety of news playing-fields?

GREGORI: Yes, we do. In terms of international coverage, we’ve always been a global news organization. More than half our staff is based outside the U.S., in big bureaus like London or Tokyo, and small bureaus like Hanoi or Luanda in Angola. In terms of platforms, we’ve grown quite organically and tend to go where the audience is, i.e. for political coverage, increasingly online and mobile. That said, all our stories always go to our terminal readers first, and that’s not going to change.

CAPITAL: You served as bureau chief in Zurich and Frankfurt in the 1990s before becoming managing editor of European coverage in 2002. How would you analyze the U.S. media’s coverage of Europe? Do you think it’s been hurt by budget cuts that have reduced the number of foreign correspondents?

GREGORI: I’m not particularly keen to comment on the competition. But generally speaking, it’s always harder to cover something or do investigative reporting when you don’t have a body on the ground. We’re very fortunate at Bloomberg that everyone at the company believes in original reporting and that we have the people to do it.

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