Categories: OLD Media Moves

Bloomberg anchor Liu uses Twitter to tell viewers what's coming up

Muriel Vega of Pink magazine interviewed Bloomberg Television anchor Betty Liu about her role as a woman in a male-dominated field and how she juggles work with her personal life.

Here is an excerpt:

PINK: How do you incorporate technology to connect with your viewers?

B.L.: We have joined Twitter and Facebook here at Bloomberg and it’s really catching on. I tweet from @bettyintheloop about guests who are coming up or big issues in the market. It’s a combination of promoting the show but also, stirring up the internet and discussing the current news. I try to keep it relevant to people who are watching the market and keeping up with regulations. A big part of the social media stint is viewers get a behind-the-scenes look so I tweet photos of us filming the show.

Read more here.

Recent Posts

Star Tribune seeks a business editor

The Star Tribune is seeking an accomplished, motivated and versatile journalist and leader to shape…

11 hours ago

Newsday seeks a deputy AME for biz coverage

The Deputy AME-Business is responsible for the development and planning of coverage on all Newsday…

11 hours ago

CNBC.com promotes two news staffers, hires one

CNBC.com managing editor Jeff McCracken announced Friday the following promotions: In San Francisco, Ari Levy has…

11 hours ago

Newsday seeks a reporter to cover commercial real estate

This Newsday reporter will cover Long Island’s commercial real estate market and the region’s evolving…

11 hours ago

NY Times seeks a business feature and beat reporter

The New York Times is looking for a versatile editor to edit enterprise and feature…

12 hours ago

Lamers departing Marijuana Business Daily

International editor Matt Lamers is leaving Marijuana Business Daily. He has been there for seven years. Lamers…

12 hours ago