Dan Gillmor, a former tech reporter, writes for The Guardian that the reporters who cover Apple aren’t aggressive enough.
“But there’s also a strong element of journalistic laziness, if not worse. Just as covering the horse race is easier for political reporters than digging deep into the issues, lame write-ups about Apple’s latest quarter-turn of the proverbial screw are easier than investigating on Apple’s less-praiseworthy policies and acts. (Here’s some useful journalism relating to the working conditions at Apple’s foreign manufacturers’ plants: an article in Grist, which covers environmental topics, noting that labor costs for iPhones and iPads are a tiny fraction, per unit, of Apple’s overheads. In other words, Apple could still enjoy staggering profit margins even if it required its captive manufacturers to do the right thing.)
“In the 1990s, Microsoft enjoyed much the same kind of treatment from journalists. The run-up to the launch of Windows 95 produced some of the most entertaining hyperbole in media history.”
Read more here.
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