Bids due this week for parent of Entrepreneur magazine

Tony Silber of Folio writes that final bids are due by the end of the week for the parent company of Entrepreneur magazine, which put itself up for sale earlier this year.

Silber writes, “The source, who is not directly connected to the sale but well informed, said that the process, which started in early February, now includes the financial-services firm A.G. Edwards among the potential buyers, as well as Dow Jones, R.H. Donnelley and possibly USA Today, thus adding to, and perhaps confirming, some of the names mentioned in a recent report on paidcontent.org.

“Final bids are said to be due next week.
 
“Entrepreneur Media is said to want $200 million for the company. If that’s true, then the multiple would be more than three-times revenue, because Entrepreneur Media is about a $60 million company.
 
“Another potential bidder, Elevation Partners, has bowed out, our source says, but that at least one private equity firm remains in the mix.”

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