Media Moves

Bloomberg Government begins to outline coverage strategy

August 11, 2010

TALKING BIZ NEWS EXCLUSIVE

Bloomberg Government, the new editorial service that is expected to launch soon, has showed its hand with what it plans to cover based on the job postings available on Bloomberg’s web site.

The service is looking for team leaders and editors to oversee coverage of topics such as transportation, trade policy, trade, technology, taxation policy, taxation, labor policy, labor, lobbying, energy and defense.

BGOV, as the service is known by insiders, is also looking to hire a deputy managing editor and an editor at large, as well as a polling editor.

In the job descriptions, the company states, “Bloomberg is creating a new web-based information product that will report on, analyze and quantify the impact of government actions on business and industry. It will bring the same unparalleled level of fact-based, objective reporting and analysis to policymaking as it has provided to the financial community for the past 27 years.”

The service will apparently cost about $38,000 a year, according to the fee that the U.S. Small Business Administration says it will pay for BGOV here. (A Bloomberg spokeswoman says that price is inaccurate and far too high, but declined to disclose the actual price at this time.) A Bloomberg terminal, including the company’s news service, costs about $20,000 a year, so that amount does seem high.

UPDATE: Talking Biz News has a question into the Small Business Administration to find out how many log ins it’s paying for with $38,000.

The jobs can be found here. Select “BGOV” in the “Job Function” category.

Talking Biz News reported in late January that the new product has been dubbed “BGOV” internally and would provide news and analysis of companies and how they’re interacting with regulatory agencies. It would compete against Congressional Quarterly and The Hill.

In February, Bloomberg LP acquired Eagle Eye Publishers, a company that provides data and analysis on contracting and grants actions by government agencies.

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