Betting on financial news you can use

Christina Scotti of Fox Business Network writes about financial news startup Benzinga and the niche it is trying to fill in financial news.

Scotti writes, “And with partners like Reuters, MarketWatch, and Dow Jones (the latter two owned by FOX Business parent company, News Corporation), Benzinga is doing just that.

“‘We provide financial news, but we don’t just try to deliver information–we try to give ideas to investors and traders,’ said Raznick.  ‘We call it news you can use.’

“Focused most heavily on small and mid-cap companies, Raznick said his startup, whose site has more than a million unique visitors a month, is hoping to democratize the much maligned investment industry by giving everyone better investment ideas.

“‘When you want to make an investment, the stock market can be a risky place,’ he said. ‘Most average investors would just buy a stock because they think it’s going to go up. But that’s the way to lose money because you’re not hedging yourself. We give you different ideas on how to invest and how to protect yourself.’

“With the help from some former Wall Street analysts, and a host of other hardworking, young researchers, Raznick said Benzinga publishes analysis that was once only available to hedge funds. And, as he pointed out, the company is delivering perhaps the most crucial element investing: information.”