Betsy Morris rejoins WSJ in Atlanta

Alex Martin, the national editor of The Wall Street Journal, sent out the following staff hire announcement on Thursday:

The Atlanta bureau now has not one Betsy, but two.

Betsy Morris has re-joined The Wall Street Journal as Atlanta deputy bureau chief, effective immediately. An award-winning business reporter and editor, Betsy is known for her deeply reported profiles of CEOs and corporate narratives, and prescient analyses of the country’s most important business trends. She spent 14 years at The Wall Street Journal as a reporter in Philadelphia and Chicago and as Atlanta bureau chief, and 13 years as a senior writer and editor for Fortune. Her two dozen cover stories include an interview with Steve Jobs from his Hawaii vacation, a portrayal of “The Dyslexic CEO,” and a rich narrative of the drama behind the search for a Coca-Cola CEO.

In addition to her deputy duties, Betsy will cover an important beat for the Atlanta bureau and the WSJ: the freight transportation industry, a bellwether of economic trends in the U.S. and globally. She’ll train her eye on FedEx, UPS, the railroads, and trucking companies.

Please join us in welcoming Betsy back to the Journal.