Barron’s Group online traffic is up 185 percent
Almar Latour, publisher of Barron’s Group, sent out the following:
The last few days have been filled with swift change in almost every aspect of our lives. Yet as our strength is tested, individually and collectively, you have proven to be resilient, calm and well prepared.
Amid all the intensity, please be reminded that your work is having a unique impact as we inform and guide people through unsettling times — with fast, accurate and useful reporting and analysis for real people. Indeed, your impact has never been greater and never been more needed.
Readers are turning to our work in unprecedented numbers: 62m UUs in March so far, up more than 185% from last year, and surpassing all of last month’s all-time record audience. Similarly, new orders for subscriptions have risen dramatically as well, as more people than ever rely on our guidance through rapidly changing events.
Collectively, our global news team, tech, product, net growth, membership, event, HR, sales and finance colleagues have been there every step of the way to make sure our collective challenges and needs are met as swiftly as possible.
Please pace yourselves as together we continue to change the way we work, all the while serving the greater good and putting the truth to good ends.
Thank you for your commitment.