Nicholas Carlson of Business Insider reports that Reuters and Bloomberg News have different takes on how the Facebook initial public offering is selling — an indication that the bankers involved in the deal are playing with business journalists.
“You can kind of tell what’s happeneing because of the way both Bloomberg and Reuters carefully couched reporting.
“The Reuters headline is: ‘Facebook’s IPO already oversubscribed -source.’ That means: ‘one guy who should know told us.’
“The Bloomberg headline is: ‘Facebook IPO Said to Get Weaker-Than-Forecast Demand.’ That means ‘this may not be what’s actually going on, it’s just what some people SAY is going on. So don’t blame us if it isn’t true.'”
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