American City Business Journals plans to launch Houston Inno on April 15 to cover startups and entrepreneurs in that city.
Houston Business Journal publisher Bob Charlet writes, “Houston is the 15th market launched by American Inno, a division of the Houston Business Journal’s parent company, American City Business Journals. Inno is a long-established brand founded in Boston in 2009 and acquired by American City Business Journals in 2012.
“Houston Inno aims to help strengthen Houston’s innovation ecosystem through a robust platform that includes a twice-weekly newsletter, called The Beat, featuring authoritative, insightful and original editorial content as well as engaging social media content, highly interactive events and meetups, and a dedicated website that houses all Inno content along with directories, data and other innovation resources.
“While the primary focus is the Houston region, we’ll be able to cull intelligence and context from the American Inno network of 14 other Inno markets, which includes Austin and North Texas. The Inno network is one of the largest in the U.S., with over 100,000 email subscribers, 2.75 million monthly email sends, 235,000 social followers and over 75 annual events.”
Read more here.
