Bloomberg Businessweek launches iPad app

Bloomberg Businessweek announced Monday the launch of a new iPad app called Bloomberg Businessweek+. It’s the first app from a major business publication to use Apple Inc.’s subscription offering. The app combines the magazine’s perspective on global business news and market trends with exclusive content and interactive features such as the latest market information and […]

CNBC’s digital ops post record March

Business news channel CNBC‘s digital operations reported record numbers in March. CNBC.com had its best month ever in both uniques and page views. According to the latest data from comScore Media Metrix, the site was visited by 7.8 million unique users last month, an 83 percent increase compared to the same time period last year. The site […]

CNBC's digital ops post record March

Business news channel CNBC‘s digital operations reported record numbers in March. CNBC.com had its best month ever in both uniques and page views. According to the latest data from comScore Media Metrix, the site was visited by 7.8 million unique users last month, an 83 percent increase compared to the same time period last year. The site […]

Economist hires firm to help it sell subscriptions

The Economist has hired Havas Digital to help it sell print, digital and iPad subscriptions, reports Kunur Patel of Advertising Age. Patel writes, “It remains to be seen whether The Economist is moving toward accepting Apple’s terms for iPad subscriptions. When Apple introduced its iPad subscriptions system in February, many publishers balked, considering hurdles to […]

Getting ahead of the tape

Kelly Evans, Ahead of the Tape columnist and host of The Wall Street Journal‘s morning News Hub, was interviewed by PRWeek’s Jaimy Lee about her job, particularly how the News Hub operates. Here is an excerpt: How has the program evolved since its debut? We go live every morning at 8:30am. When we started in […]

FT resisting giving over subscriber relationship to Apple

The Financial Times wants to keep selling subscriptions for its digital news directly to readers rather than surrender control of new customers who sign up via Apple’s iPad, according to a Reuters story on Monday. Georgina Prodham writes, “Apple’s hit tablet computer, the iPad, has become a major driver of new subscriptions to FT.com, thanks […]

The FT’s online and mobile success

Ian Burrell of The Independent in London writes Monday about how the success of the Financial Times in charging for online access is now being copied by other media. Burrell writes, “Latest figures from the FT show it has 210,000 digital subscribers all paying a minimum of £250 for a year’s access to the title’s […]

The FT's online and mobile success

Ian Burrell of The Independent in London writes Monday about how the success of the Financial Times in charging for online access is now being copied by other media. Burrell writes, “Latest figures from the FT show it has 210,000 digital subscribers all paying a minimum of £250 for a year’s access to the title’s […]

Business reporters getting Facebook groupies

The Wall Street Journal has begun adding Facebook “like” buttons to the bio pages of some of its writers. The paper started rolling it out last night on some reporter and topics pages and will continue to throughout Friday, said a spokeswoman. Users who ‘like’ – for example – famed tech writer Walt Mossberg will […]

Bloomberg Businessweek does not need a paywall, does need iPad app

David Kaplan of PaidContent.org interviewed Bloomberg Businessweek president Paul Bascobert, who was recently put in charge of all of Bloomberg’s consumer news operations. Andrews writes, “The magazine is currently readying its iPad app, which is scheduled to be released sometime in the next few weeks. Bascobert demurred on offering up specifics about the app. ‘There’s […]