Pulse begins selling monthly WSJ subscriptions

The Pulse news-reader application for smartphones and tablets has begun selling a monthly subscription to The Wall Street Journal, reports Douglas MacMillan of Bloomberg News. MacMillan writes, “The Pulse partnership could help the Journal reach new readers who prefer to browse content on mobile devices and may have been unwilling to pay more than $25 […]

Bloomberg Markets launches iPad app

Bloomberg Markets magazine is joining the growing family of Bloomberg mobile offerings with its own iPad application called Bloomberg Markets+. In addition to the contents of the print version, the app includes exclusive video with Bloomberg Markets’ editor, Ron Henkoff, providing a behind-the-scenes look at the feature story and other key stories in that month’s […]

New WSJ Live site launches

The Wall Street Journal launched Thursday a new WSJ Live video web site enabling users from across the digital network, including WSJ.com, MarketWatch.com, Barrons.com and SmartMoney.com, to watch and share videos from a central platform. The new site mirrors the look, feel and user experience of the WSJ Live app currently available on 18 platforms, […]

The Economist’s digital strategy explained

The Economist explains its digital strategy in a new post on its website by Oscar Grut. Grut writes, “The web provides a completely different experience from print. Yes, visitors to Economist.com do read content there, but the web offers an interactive, snacking, lean-forward and, increasingly, a social and shared experience. That realization has taken us […]

WSJ investing in video as reporters use iPhones to file reports

Sean Callahan of BtoB Media Business takes a look at The Wall Street Journal‘s video strategy. Callahan writes, “In May, the Journal streamed 19.7 million videos, about three times what it streamed in January. Its YouTube Channel has almost 25,000 subscribers and has streamed 20.8 million videos. ‘We see Internet-delivered video growing very rapidly and […]

Nearly half of FT’s readers are digital

Nearly half of the Financial Times‘ readers receive their content via digital methods, report Jennifer Saba and Yinka Adegoke. Saba and Adegoke write, “The FT has 285,000 digital subscribers, nearly half of its total readership. Grimshaw expects the FT will derive 50 percent of its revenue from digital in the next three to four years. […]

WSJ launches new political video show

Jeff John Roberts of PaidContent.org writes Friday about “DC Bureau,” the latest addition to the Wall Street Journal’s ever-expanding collection of live video offerings. Roberts writes, “DC Bureau, which comes across as a casual version of a Sunday talk show, will air for half an hour every Friday. Meanwhile, the Journal’s rival, the New York […]

Tablet-only biz magazine launches

TabTimes for iPad, a business news magazine entirely devoted to tablets and delivered as a free iPad application, hit the application store on Wednesday. TabTimes for iPad will report on the front lines of the tablet revolution with a business perspective. It will focus on how tablets are used for business, work and productivity, with a […]

How today’s newsroom operates differently

Lewis Dvorkin, the chief product officer at Forbes, writes Tuesday about how its newsroom operates much differently than newsrooms of the past by using data and software to influence its coverage decisions. Dvorkin writes, “Our dramatic newsroom transformation began nearly two years ago. To start, we changed roles and responsibilities for nearly everyone. Next, we […]

FT: Digital subs could pass print by the end of the year

The Financial Times could have more digital subscribers than it sells print copies by the end of the year, FT.com‘s managing director Rob Grimshaw predicted this week during an on-stage interview with NewsCred‘s CEO Shafqat Islam as part of the Internet Week New York. Anna Heim of TheNextWeb.com writes, “According to Grimshaw, who has been heading the newspaper’s digital […]