Business Insider expands its video team
Mike Shields of The Wall Street Journal writes about how Business Insider has boosted its video operation. Shields writes, “When he joined the company about two years ago, Business Insider had roughly five people on its video team. That number has swelled to 45. “That team is focus is on producing short clips that run […]
What happened when Forbes held 100 percent mobile day
Forbes chief product officer Lewis Dvorkin writes about the business magazine’s 100 percent mobile day, held last Friday, when employees got together to brainstorm about the day when all readers will come from smart phones. Dvorkin writes, “The Mobile Day invite went companywide and was short a sweet: bring your creative minds, we’ll supply the […]
WSJ battles FT with new application
The Wall Street Journal owner Dow Jones is launching a news app targeted at London’s City in a bid to steal the domestic readership of the Financial Times, writes Jane Martinson of The Guardian. Martinson writes, “The mobile-only app will feature financial stories from the Times newspaper, which is part of the same News UK […]
Bloomberg Media CEO not sold on delivery platforms
Lucia Moses of Digiday writes about comments made by Bloomberg Media chief executive officer Justin Smith about media companies putting their content on different delivery formats. Moses writes, “‘There’s a lot of brand risk with the shifting consumption of media,’ he said, speaking Thursday on a panel at Advertising Week in New York. ‘There’s brand blindness, as […]
Mossberg’s new podcast: Ctrl-Walt-Delete
Nilay Patel of The Verge writes about the new podcast from well-known tech journalist Walt Mossberg. Patel writes, “As you may or may not know, The Verge was lucky to have Walt Mossberg join our team as part of Vox Media’s acquisition of Recode earlier this year. Walt and I had known each other for a while […]
FirstFT and the art of a good email newsletter
FirstFT, an email newsletter launched nearly a year ago by the Financial Times, was the result of months of analyzing the value that FT readers placed on emails, detailed scoping of rival editorial products, market research of existing email users before the launch of FirstFT, and market research of subscribers after its launch. FirstFT typically […]
Quartz celebrates third birthday
Editor in chief Kevin Delaney writes about what business news site Quartz has accomplished since it was launched three years ago. Delaney writes, “Three years on, thanks to your readership, Quartz is thriving. We have served 580 million pages to 173 million visitors on qz.com, and this month the website will see its largest audience […]
Wired’s Apple News experiment
Kalev Leetaru writes for Forbes.com about how Wired magazine posted an article on Friday that has only been available to Apple News subscribers for the past four days. Leetaru writes, “What would have been an otherwise ordinary Wired article has generated controversy because Wired chose to make this particular article available exclusively to Apple News users […]
Reuters holding personal finance conversations on Twitter
Justin Ellis of the Nieman Journalism Lab interviewed Reuters.com executive editor Dan Colarusso about its social media strategy. Here is an excerpt of what Colarusso said: Until four or five months ago, we only had social media for [Reuters.com] out of New York. We hired Jamillah Knowles to be deputy social editor out of London, to keep us […]
Bloomberg signs data licensing agreement with Twitter
Bloomberg has signed a long-term agreement with Twitter that will put more content from the social media website on its terminals. The financial news and data company first put tweets on its terminals in April 2013. The new agreement expands those offerings. For example, the terminal will now have a live feed of tweets relevant […]