Biz magazine ad revenue declined 22% in 2009, ad pages dropped 28.7%

TALKING BIZ NEWS EXCLUSIVE Advertising in 15 business magazines in 2009 fell by $340 million, or 21.7 percent, to $1.23 billion, due to the lingering recession, according to a Talking Biz News analysis of numbers released Tuesday by the Publishers Information Bureau. Advertising pages in those same 15 magazines fell by 28.7 to 12,844.59 pages, […]

Readership up for many business pubs

Lucia Moses of MediaWeek reports that readership increased in the past year for a number of business publications. Moses writes, “At a time when it would seem that consumers would be seeking help to navigate the recession, business titles have seen an uptick in readership this past year, Mediamark Research & Intelligence’s fall magazine audience […]

CEO calls Inc. about typo on Fastest Growing 500 list

The (Raleigh) News & Observer assistant business editor Alan Wolf writes Thursday about how a North Carolina CEO has called Inc. magazine to complain about a mistake in its list of fastest-growing companies that hurt its ranking. Wolf reports, “The list put Cary-based L&S Retail Ventures, owner of the online greeting card store InvitationBox.com, at […]

Mansueto interested in BusinessWeek

Jon Fine of BusinessWeek is reporting that Joe Mansueto, who owns Inc. and Fast Company magazines, is interested in purchasing the McGraw-Hill title. Fine reports, “In a brief email exchange, Mansueto said he had ‘no comment regarding the potential BusinessWeek sale.’ In 2005 Mansueto bought Inc. and Fast Company from Gruner & Jahr for around […]

Fast Company, Inc. CEO out of a job?

Owen Thomas of Valleywag reports that John Koten, the CEO of the parent company that oversees business magazines Fast Company and Inc., may be leaving the company. Thomas reports, “When asked, Koten said he ‘planned on appearing for jury duty tomorrow.’ To avoid a leak, we hear managers are calling employees with the news that […]

Incredibly bad first quarter for biz magazines in ad revenue, pages

TALKING BIZ NEWS EXCLUSIVE Every single business magazine reported a decrease in first-quarter advertising revenue and advertising pages, according to data released Wednesday by the Publishers Information Bureau. Among the largest declines was Wired magazine, which saw a 50.4 percent drop in ad revenue to $10.2 million and a 57.2 percent drop in ad pages […]

Business magazines outperformed industry in 2008

TALKING BIZ NEWS EXCLUSIVE The 16 business magazines currently tracked by Publishers Information Bureau lost less in ad revenue and ad pages than the overall industry, according to data released Tuesday that was analyzed by Talking Biz News. The business publications reported a 2.8 percent decrease in ad revenue in 2008, down to $1.7 billion, […]

No slowing down at Fast Company

James Erik Abels of Forbes interviews John Koten, the CEO of Mansueto Ventures, the parent of Fast Company and Inc. magazines, about why the magazines have continued to show strong circulation and ad sales growth in a down market. Here is an excerpt: So in your mind the combination is a response to tougher economic […]

Business magazines outperform the industry in third quarter

TALKING BIZ NEWS EXCLUSIVE Business-related titles performed better than the overall magazine industry in the third quarter, according to data released Tuesday by Publishers Information Bureau. The magazine industry saw a decline of 8.8 percent in advertising revenue and a 12.9 percent decline in ad pages for the quarter. However, a majority — nine — of […]

Fast Company, Inc. publisher lays off 20 workers

Lucia Moses of MediaWeek reports that Mansueto Ventures, which publishes Fast Company and Inc. magazines, has laid off 20 employees. Moses writes, “The books have fared relatively well in terms of ad pages in an otherwise soft market; Fast Company’s pages soared 24.8 percent to 474.8 this year through October, while Inc.’s gained 3.8 percent […]