Sluggish performance by business magazines in first quarter
TALKING BIZ NEWS EXCLUSIVE The three largest business magazines — Bloomberg Businessweek, Forbes and Fortune — posted positive results in the first quarter, but virtually every other title struggled, particularly those geared toward small businesses and personal finance topics, according to an analysis of Publishers Information Bureau data by Talking Biz News. Of the big […]
Forbes.com launches section with editorial content drawn from research
There is a new online section of Forbes.com devoted to the thought leadership content and research generated from the Forbes Insights Practice, the custom research division of Forbes Media. Bruce Rogers of Forbes writes, “Senior Research Director Brenna Sniderman’s brilliantly written piece entitled ‘The Five Personalities of Innovators: Which One Are You?’ was based on research […]
Forbes relaunches lifestyle magazine
Forbes announced Monday that it has relaunched its lifestyle magazine, Forbes Life, and will make it available on newsstands as well as being mailed to subscribers. It will also be available in replica form for Nooks, Kindles and iPads. The magazine has a new modern look, photo-driven editorial content, first-person storytelling, and access to the […]
The problem with covering the gaming industry
Erik Kain of Forbes.com tackles the thorny issue of business journalists who cover the gaming industry and are forced to write positive reviews of new games. Kain writes, “Gamers and game journalists want games to be good – and I don’t blame anyone for this impulse. Indeed, it’s a uniquely optimistic stance. “In other forms […]
Forbes.com removes horse photo after owner complains
Keith Kelly of the New York Post writes Wednesday about how a photo of a race horse that accompanied a story on Forbes.com was removed after its copyright owner complained. Kelly writes, “Samuels said DVorkin offered to give him a credit line. When Samuels said that remedy wouldn’t work, DVorkin said he would take the […]
Using audience engagement to report stories
Lewis Dvorkin, the chief product officer at Forbes, writes about how the business magazine’s staffers are using audience engagement to report stories. Dvorkin writes, “For us, good reporting is changing. It’s certainly about gathering information, but it also requires one-on-one engagement with audiences (Peretti says he’s hiring a new breed of reporter who writes stories that […]
How NYTimes’ Henriques developed pen pal relationship with Madoff
Diana Henriques, a New York Times reporter who is now a Forbes contributor, talks with Tom Post of Forbes about how he developed a relationship with convicted Ponzi schemer Bernie Madoff through letter writing and e-mail correspondence.
Quality, quantity and variety on Forbes.com
Lewis Dvorkin, the chief product officer at Forbes, writes about how the content on the business magazine’s website is creating increased traffic. Dvorkin writes, “Last year, our 1,000 individually branded content creators used the publishing tools we built for them and their category expertise to turn out nearly 100,000 posts. They did so by putting […]
Forbes looking to refinance $50 million loan
Keith Kelly of the New York Post writes that Forbes is looking to refinance a $50 million loan that is due to be paid off this summer. Kelly writes, “None of the half-dozen banks that handled the restructuring want to be involved again, sources said. “The current refinancing is said to be shepherded by the […]
How to write for specific financial media
Joshua Brown writes on his Reformed Broker blog about what it takes to write for specific financial media outlets. Here are some of his examples: “How to write a stock article for CNNMoney or MarketWatch: Line up quotes from a bull and a bear on a given stock – give a paragraph to each to […]