How Forbes uses data to understand its content
Rachel Bartlett of Journalism.co.uk writes about how Forbes uses data to examine how its online content is attracting readers. Bartlett writes, “It was three years ago when Forbes Media first introduced its own analytics platform. This powers, among other things, a public page view counter on online articles which is refreshed regularly, but at the […]
Foul balls and line drives at Forbes
Forbes chief product officer Lewis Dvorkin notes some of the business publication’s line drives and foul balls this year. Here are a few: Contributors: Line Drive: Quality is stronger than ever, enforced by vigorous vetting and monitoring, updated newsroom management systems, data analysis and a Webinar education program. Contributors are making more money: 75 will […]
Forbes to publish Portuguese edition for Africa
Forbes announced Wednesday the launch of its latest local-language edition, Forbes Portuguese Africa, in partnership with ZAP Publishing. The first issue will be published in the second quarter 2014. The majority of the editorial content of Forbes Portuguese Africa will be local, complemented by the remainder from the U.S. edition. The Portuguese edition will be […]
Why Time Inc. should buy Forbes
Lucia Moses of Adweek writes Tuesday about why a Time Inc. purchase of Forbes magazine makes sense even though it already owns Fortune. Moses writes, “Fortune has a meager online presence, having been a channel of JV partner CNNMoney.com over the course of their 8-year partnership. (Fortune doesn’t say what its dedicated traffic is, but […]
Mansueto interested in acquiring Forbes
Joe Mansueto, who owns Fast Company and Inc. magazines, is interested in acquiring Forbes, reports Keith Kelly of the New York Post. Kelly writes, “Reached via email, he declined to comment on Forbes. “He’s no stranger to the publication, since he was listed as the 260th wealthiest person in America on the most recent Forbes […]
Forbes may have hard time finding buyer at $400 million
Forbes magazine may not be able to find someone willing to pay the asking price of $400 million for the company, reports Keith Kelly of the New York Post. Kelly writes, “If it gets sold, the best guess is that it will go to a wealthy overseas buyer, attracted by the magazine with the motto […]
CNBC hires general assignment reporter from Forbes
Nik Deogun, the senior vice president and editor in chief of business news at CNBC, sent out the following staff hire announcement: I am pleased to announce that Morgan Brennan will be joining CNBC as a general assignment reporter, effective Monday, December 9. Morgan comes to us from Forbes Media where she was a staff […]
Forbes’ sale prospects boosted by NY Times article
Michael Wolff writes Monday for the Guardian how a profile in The New York Times last week helped Forbes magazine create an illusion of success, allowing it to put itself up for sale. Wolff writes, “Forbes had clearly used the Times to help create an illusion. In fact, illusion is what the Forbes business had […]
New Forbes owners should channel Jim Michaels
Dean Starkman of Columbia Journalism Review writes that whoever purchases Forbes magazine would be wise to bring back the flair and style of former editor Jim Michaels. Starkman writes, “The son of a Buffalo burlesque owner, Michaels distinguished himself as a wire reporter (he was first to report Gandhi’s assassination in 1948) and eventually brought […]
Forbes minority shareholders would be paid first in sale
The minority shareholders of Forbes Media would be paid first if the company is sold, reports Dan Primack of Fortune. Primack writes, “Back in 2006, a private equity firm called Elevation Partners — whose partners include rock star Bono and former Apple exec Fred Anderson — acquired a minority stake in Forbes’ digital operations (the […]
