How Forbes’ new story format caters to the Snapchat crowd
Linda Tucci of TechTarget.com writes about how Forbes’ new mobile website and story format caters to the Snapchat crowd. Tucci writes, “In its ongoing quest to remain viable, Forbes, like many of its media peers, is taking an intense interest in Millennial readers, Howard said — in particular, the way in which they access digital content (with […]
Forbes Media owner could be selling majority stake
Acquisitive Chinese conglomerate HNA Group is in talks to buy a controlling stake in the owner of the publisher of Forbes magazine, reports Julie Zhu of Reuters. Zhu reports, “Hong Kong-based investor group Integrated Whale Media Investments (IWM), which holds 95 percent of Forbes Media, is also in talks with another Chinese media firm and is scouting for […]
Forbes launches edition in Finland
Forbes announced Monday the launch of Forbes Finland, its first international edition in Nordic countries, in partnership with SK Media Finland. The Finnish-language monthly edition, with a circulation of 70,000, will be distributed across Finland beginning on March 28. The digital app version will launch in May, followed by live events and conferences starting in […]
What’s behind Forbes new mobile app
Lucinda Southern of Digiday interviewed Forbes chief product officer Lewis Dvorkin about its new mobile application, which was rolled out this week. Here is an excerpt: Why did you choose to design the product this way? I don’t believe in native content apps. The average American has 1.5 news apps; it’s never going to be Forbes. But this […]
Forbes rolls out new mobile site with faster download
Forbes on Tuesday is beginning the public roll out of its new mobile site, which it says loads in 0.8 seconds, down from anywhere from 3 to 12 seconds on its current mobile site, reports Joseph Lichterman of the Nieman Lab. Lichterman writes, “As part of its new mobile site, Forbes is introducing a new story format […]
Forbes seeks deputy editor for leadership coverage
Forbes Media seeks a Deputy Editor, Leadership, to be a vital participant in our expanding newsroom in the era of social media. The Deputy Editor will work directly with the Leadership Editor and other editors, reporters, producers, and more in overseeing Forbes’ Leadership Channel for its audience of more than 30 million monthly visitors. He […]
Forbes seeks deputy business editor
Forbes Media seeks a Deputy Business Editor to be a leader in our expanding newsroom for the era of social media. The Deputy Editor will work directly with top editors to identify, recruit and manage freelance contributors and topic experts across a range of industries to be part of our industry-leading contributor model. The editor […]
How Forbes has begun targeting millennials
Sami Main of Adweek writes about how Forbes magazine has pivoted its content to where now nearly half of its readers are millennials. Main writes, “While Forbes magazine publishes 15 times a year, the Forbes website sees about 56 million visitors a month. Nearly half are considered part of a millennial demographic. “More than 50 percent, and sometimes up […]
How Forbes reports its billionaires list
Kerry Dolan, assistant managing editor of wealth at Forbes, talked about how its editors and reporters calculate wealth in a new podcast about how the business magazine compiles its lists. Forbes is known for calculating the wealth of the 1,810 billionaires in the world. Microsoft co-founder Bill Gates has been No. 1 on the list […]
How social media works with editorial at Forbes
Lucia Moses of Digiday looks at how Forbes uses social media. Moses writes, “Forbes has a team of seven led by Shauna Gleason, director of social media. Formed over the past six months, the team has platform-specific experts who collaborate with the rest of editorial, including design and video. With only seven people, the social team […]
