Consumer Reports planning redesign
Consumer Reports editor Kim Kleman said Saturday that the magazine is planning a major redesign, and she recently completed a nationwide tour talking to readers about what needs to change in the magazine. Consumer Reports “is a pretty dense magazine, and that’s coming from the editor,” said Kleman, who spoke Saturday at the fall Society of […]
Consumer Reports' new competition: U.S. News & World Report
Richard Perez-Pena of The New York Times writes Monday about how U.S. News & World Report wants to compete with Consumer Reports in providing consumers rankings about products and services. Perez-Pena wrote, “The first step in that strategy went public Friday on a magazine Web site (usnews.rankingsandreviews.com/cars-trucks) and today on newsstands — rankings, reviews and […]
Consumer Reports looks to restore tarnished image
Hamilton Nolan of PR Week writes that Consumer Reports is working to rebuild its image as a leading consumer magazine after being tarnished by a story earlier this year where the research proved faulty. Nolan wrote, “Fundamentally, CR believes that its operations are impressive enough, and its aims pure enough, that a determined focus on […]
