WSJ names two deputy enterprise editors, A-hed editor

Wall Street Journal enterprise editor Matthew Rose sent out the following on Wednesday:

All: I’m thrilled to announce the appointment of three senior leaders who will take our Enterprise journalism to new heights.

Emily Gitter will be deputy Enterprise editor. She will be handling many of our daily stories, especially on big news. Previously, Emily was the founding editor of Exchange, our weekly business and finance section, and earlier of Mansion, which she built into a successful WSJ franchise. Before joining the Journal in 2005, Emily worked at New York Magazine and the New York Sun. As many of you have experienced first hand, Emily is a talented, sharp and incisive editor with a wide range and keen wit who makes our best work shine.

We are excited to welcome Vivyan Tran back to the WSJ in the role of deputy Enterprise editor for audience and innovation, where she will help expand the breadth and sophistication of our digital footprint. A creative and collaborative whiz with a deep understanding of presentation and audiences, Vivyan launched tech-news site Protocol in 2020 and helped build it into a 45-person newsroom as head of digital, which means she did most of the work herself. Before that, she was the Journal’s deputy audience editor.

And happily, one of our most storied franchises, the A-hed, now has as its full-time editor the prolific Jennifer Levitz. Since she joined the Journal in 2006, Jennifer has proven to be one of our most intrepid and versatile reporters, with the appropriate mix of sobriety and whimsy that makes the A-hed a unique journalistic fixture. She has covered finance, freight transportation and the USPS, had a long run with the U.S. News team (where she was a Pulitzer finalist), dominated the college-admissions scandal (from which she co-wrote a book) and also informed the world about truckers who knit, the etiquette of iPad tipping and nudist resorts that still require masks. She not only will take the A-hed to new heights, but will reinvent and elevate it further for digital platforms.

All three start April 12. Please join me in congratulating them on these exciting new roles,

Best, Matthew.