Press Democrat hires Edwards as business reporter

Sara Edwards, who began working at the Press Democrat as its newest business reporter in late August 2022, has her portrait taken Sept. 1, 2022. (John Burgess/The Press Democrat)

The Santa Rosa Press Democrat has hired Sara Edwards as a business reporter.

A story on its website states, “Edwards, 23, joins Press Democrat business columnist Bill Swindell and staffers from the North Bay Business Journal, which, like The Press Democrat, is part of Sonoma Media Investments. Working collaboratively, they bring a sharper focus to the post-COVID economy in Sonoma County and other parts of Northern California.

“Edwards will cover consumer trends and issues, as well as monitoring the small business scene and Northern California’s tribal casino industry.

“‘With talk about inflation and recession at the top of many concerns, consumers are going to turn to their local news organizations to understand what’s going on,’ Edwards said. ‘I’m super excited to help the consumers of Sonoma County navigate this challenging and rapidly changing economy.'”

Read more here.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.