Media News

Louisville Biz First strikes content deal with TV station

January 13, 2025

Posted by Chris Roush

Louisville Business First and WDRB News on Monday announced a news-sharing partnership.

A story on WDRB states, “Through this partnership, the two local media outlets will share content with one another, broadening the amount of business news WDRB brings its audience and boosting economic development, government and breaking news coverage for LBF.

“Readers of LBF will see reports from WDRB at LouisvilleBusinessFirst.com, and WDRB viewers can get select LBF content at WDRB.com and within the 11 hours of live newscasts aired daily on WDRB, the WDRB News app and WDRB+.

“‘Louisville Business First is unmatched in its ability to dig into stories that impact our local business community,’ WDRB News Director Jennifer Keeney said. ‘We are thrilled that this partnership will allow us to provide additional in-depth reporting on issues that are important to our viewers and readers.'”

Read more here.

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