Kafka revives podcast for Vox Media

Business Insider chief correspondent Peter Kafka is reviving his old “Recode Media” podcast under a new name, “Channels,” with the Vox Media podcast network, reports Sara Fischer of Axios.

Fischer reports, “Kafka’s podcast was considered a must-listen for media and technology insiders for nearly eight years. When he left Vox Media last fall for Business Insider, no long-form interview show that catered to the same audience replaced it.

“State of play: Kafka will continue to write full time for Business Insider as a chief correspondent, but he’ll work with Vox Media as a production, distribution and sales partner for ‘Channels,’ he said.

“He also worked out an arrangement with Vox Media CEO Jim Bankoff where he’ll own the podcast, giving him freedom and flexibility.

“Asked why he chose Vox Media over other podcast partners, Kafka said, ‘You really can’t undersell how important it is to have an established operation that doesn’t just tolerate podcasts, but embraces them and has figured out various ways to monetize them, distribute them and promote them.'”

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