Ford joins Bloomberg’s tech team

Brody Ford

Bloomberg News reporter Brody Ford has joined the technology team full-time, covering enterprise companies like Oracle, Salesforce, Adobe, and Zoom.

He was previously a rotating reporter at Bloomberg, covering lobbying, antitrust, FX/rates markets, politics, and creating short documentaries with the Quicktake Originals team.

Previously, he interned with CBS Chicago, ABC San Diego, and Bloomberg’s technology team.

Ford graduated from University of Illinois at Chicago, and grew up in San Diego.

Chris Roush

Chris Roush was the dean of the School of Communications at Quinnipiac University in Hamden, Connecticut. He was previously Walter E. Hussman Sr. Distinguished Professor in business journalism at UNC-Chapel Hill. He is a former business journalist for Bloomberg News, Businessweek, The Atlanta Journal-Constitution, The Tampa Tribune and the Sarasota Herald-Tribune. He is the author of the leading business reporting textbook "Show me the Money: Writing Business and Economics Stories for Mass Communication" and "Thinking Things Over," a biography of former Wall Street Journal editor Vermont Royster.