Former BNN Bloomberg anchor Jon Erlichman is launching Tuesday his own YouTube channel called “Ticker Take with Jon Erlichman.”
The channel will provide content designed to educate and inform Canadians about financial markets. Global X is the channel’s exclusive investment fund sponsor.
“I’m incredibly excited to be teaming up with Global X for this innovative partnership,” said Erlichman in a statement. “I’ve been thrilled to engage new audiences across emerging social media platforms for years. It’s now a dream come true to jump in with both feet to find new ways to help people learn more about the world of investing. YouTube is an ideal place to find and build a new community of DIY investors as passionate for these topics as I am.”
Assets under management of Canadian-listed ETFs held within the discount brokerage channel – also referred to as the do-it-yourself channel – have surpassed assets managed within the full-service brokerage channel. In the second quarter 2024 alone, assets in the discount brokerage channel grew by 40%, driven by purchases of Canadian ETFs by DIY investors.
Erlichman’s career with BNN Bloomberg began with the channel’s launch in 1999, when it was known as ROBTV. He moved to the United States in 2005, where he covered high-profile business and breaking news stories as an anchor and reporter, first for Bloomberg Television and later for ABC News.
Since making his return to Bell Media in March 2016, he has played a key role hosting BNN Bloomberg’s daily financial news coverage and appeared as a correspondent and fill-in anchor for CTV National News.
Global X will also offer exclusive content from Erlichman, including a weekly Market Views video, which will provide investors with insight into the stories and themes driving markets.
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